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SOCIAL MEDIA. EMAIL MARKETING. MARKETING STRATEGY.
Posting on social media, launching a website and hitting send on an email campaign is half the battle. We believe in the saying, "if you fail to plan, you plan to fail", and this holds true with your marketing strategy. Careiginal has over 8 years of experience in building successful marketing strategies that result in audience engagement, community awareness and an increased bottom line.
your virtual marketing assistant.
We have worked with a wide variety of clients in industries ranging from healthcare, restaurants, public relations, beauty, small business, non-profits and more. Our team understands the importance of knowing your audience and building a story around your brand that they can relate to.
Social media is seemingly one of the top forms of marketing for small businesses, personal brands, professionals and even corporations. But it's more than just posting online. It's about being social with your audience. Our team of social media experts build a persona around your brand to connect with your target customer and build a loyal following.
Our social media packages include:
✧ Content Creation
✧ Hashtag Research
✧ Caption Writing
✧ Posting and Answering Messages
✧ Audience Engagement
✧ Market Research
✧ Content Strategy
✧ Audience Analytics
Email marketing is about not just knowing your customer base, but providing value added content that will entice them to open for more. With a sea of spam emails hitting consumer inboxes on the daily, our team works with you to create a game plan to get your audience to not only open your email campaign, but to keep coming back for more.
We recommend the following platforms:
✧ Constant Contact
We strongly believe in the saying "if you fail to plan, you're planning to fail". We work with you and your team to strategize a strong marketing roadmap that is centered around your business goals. This includes what to do, how to do it and the estimated timeline with benchmark deliverables.
Our marketing strategy process:
✧ Discovery Call
✧ Market Research of Industry
✧ Strategy Analysis
✧ Strategy Implementation Timeline
✧ Strategy Deliverables
✧ Ongoing A/B Testing
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